Which Colors are Safe in Web? What are Spot Colors? What are Hex Colors?What is the CMYK and RGB Codes?

What Are Web Safe Colors?

Web Safe colors or Browser Safe palettes as they are also called is made up of 216 colors that display solid, and consistent on any computer monitor, or web browser, capable of displaying at least 8-bit color (256 colors). The reason why web safe colors contain only 216 colors, instead of the maximum 256 colors, is that only 216 out of the basic 256 colors will display exactly the same on all computers.

The explanation for this is, the discrepancy is somewhat  similar to what happens when a Windows user opens a word processor document created on a Macintosh and the other way around.  While the basic character set of lowercase and uppercase characters and numerals map identically on all platforms, each computer platform treats some extended characters, like ampersands, foreign currency symbols, accented characters, and so forth, differently. And so a proper curly quote mark on one computer platform might be a pound sign on another. This happens with colors as well, so what is gray on a Windows monitor, might display pale yellow on a Macintosh browser. In the same way that there are common characters and numbers that are consistent among computer platforms, so there are colors that display the same. These are what we call Web Safe colors.

When Should You Use Web Safe Colors?

Web safe colors are used when your using a website that has a solid colored background as it will make the background clean and clear without problems when displays on another computer platform.  Web safe colors are also used If you are creating a web graphic with an invisible background.  It will work better and produce fewer display problems.  To get more information Click Here.

 A spot color

A spot color is a special premixed ink that is used instead of, or in addition to, process inks. This requires its own printing plate on a printing press. Spot color is used when few colors are specified and color accuracy is extremely important. Spot color inks can accurately reproduce colors that are outside the line of process colors.You can use a spot color printing plate to apply a varnish over areas of a process color job. In this case, your print job would use a total of five ink. To get more information Click Here

 

Web-Safe Colors Are Hex Colors
Not all RGB colors render the same online. Therefore, in Web design, RGB colors are given Hexadecimal values (Hex or Web-safe colors) of either three or six digits and a hashtag, which modern browsers use to translate code into hues; black, for example, is represented as #0000. However, this is a limited palette and some color equivalents are not available. In order to maintain the consistency of your logo, you should establish a Hex color designation that matches your brand system as much as possible.

The color system is not perfect. This may be hard for some clients to understand, but there are technical limitations that curtail what any designer can do.

RGB (Red, Green, Blue)
Anything that emits light (such as a computer screen, a projector, etc.) uses additive color, while anything that reflects light uses subtractive color. The basis of additive color is RGB (red, green, blue). Anything created onscreen for the online or digital realm—whether a Website, app, or PowerPoint—must be rendered in RGB for effective viewing. Screens (and the light they produce) render color differently than ink on paper.

The differences between digital and print colors are especially important to keep in mind as screens continually improve in resolution; an element that looks great on a MacBook’s Retina screen may not effectively translate into print via the CMYK printing process, which may look dull in comparison. Variance in screen quality, size, and even operating systems adds yet another layer of complexity, which is why many creative professionals end up stressed when trying to match brand colors in a design-intensive app across smartphones, tablets, and PCs.

CMYK is a color process for print; cyan, magenta, yellow, and black are the inks used as the basis for printing a wide variety of colors. These four transparent colors, rendered as tint dots, overlap one another to create the images you see in magazines and newspapers. Most printing is done this way; color copiers use CMYK, as well. By using a “mixed” color, CMYK creates a less exact color match than using a PMS spot color.

While CMYK seems a pretty straightforward concept, things can quickly get complicated for branding campaigns that extend across print and online. Exactly matching CMYK color to PMS can prove impossible; Pantone produces a book that shows the bridge between actual PMS color and the equivalent made out of process colors. Some colors (such as orange, for example) can lose vibrancy. Every brand across the board faces this challenge. That being said, there are acceptable and necessary accommodations to handle color variations.  To get more information Click Here.

 

How Do You Keep Color Consistent?

The color designer has a huge problem in keeping color consistent because each monitor is different so are the color copier, also the printing paper and mobile screens. To keep your colors consistent you should calibrate and your monitor, add color profiles to your system and preview colors using a soft proof. To get more information Click Here

 

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